There’s something timeless about a fresh artisan baguette paired with a flavorful spread. Crisp on the outside, light and airy on the inside, our Artisan Baguette creates the perfect foundation for a simple yet elevated appetizer: Mediterranean Olive Tapenade.

Whether served for entertaining, paired with wine, or enjoyed as an easy afternoon snack, this recipe brings bold flavor with minimal preparation, exactly the kind of solution today’s shoppers are looking for.

Mediterranean Olive Tapenade Recipe

Ingredients

• 1 cup Kalamata olives, pitted
• 1 cup green olives, pitted
• 2 cloves garlic
• 2 tablespoons capers
• 2 tablespoons fresh parsley
• Juice of ½ lemon
• ¼ cup olive oil
• 1 teaspoon dried oregano
• Cracked black pepper to taste

Instructions

1. Combine olives, garlic, capers, parsley, lemon juice, and oregano in a food processor.
2. Pulse several times until finely chopped but still textured.
3. Slowly drizzle in olive oil while blending until combined.
4. Finish with cracked black pepper to taste.
5. Serve alongside our Authentic Artisan Baguette, lightly toasted for added crunch.

Serving Suggestions

This tapenade pairs beautifully with:

• Soft cheeses like brie or goat cheese
• Charcuterie boards
• Roasted vegetables
• A chilled glass of Sauvignon Blanc or Pinot Grigio

For an effortless entertaining option, simply slice the baguette, toast lightly, and let guests build their own crostini.

A Fresh Opportunity for Retailers

Cross-merchandising fresh bakery with deli and grocery ingredients creates an easy solution shoppers appreciate, while increasing basket size across departments.

Retailers can:

• Merchandise private label olives, olive oil, and capers directly beside the bakery display
• Feature recipe cards near fresh baguettes
• Create ready-to-go entertaining displays with bakery, deli, and specialty grocery items together

For an even stronger upsell opportunity, deli departments can prepare fresh olive tapenade in-house and merchandise it alongside Baguettes for a premium grab-and-go pairing shoppers can enjoy immediately.